coke-thumb-2.gif

Coca Cola - Holidays are Coming Back

Screen Shot 2019-07-01 at 6.56.45 PM.png
 

PROJECT: Coca Cola - Holidays are Coming Back Again

AGENCY: MRM//McCann

PUBLISHED: March 2018

TEAM: ECD: Ioana Filip // AD: Roxana Nita // CW: Mihai Vasile

AWARDS:
Silver - Brand PR - @ Romanian PR Awards; Special Projects; 3rd place @ Webstock, Silver - Social Media Viral Non Video @ Internetics, Top ADC Special Mention @ TV Category

In March 2018, Romania was under heavy snow, despite the official coming of spring.

So to lighten up people’s mood, we posted on Coca Cola’s FB page one their famous winter commercial with the caption “Holidays are Coming Back Again”. This stirred up a lot of reactions and the winter commercial ended up being broadcasted on TV right in the middle of spring.

 
46825908_1978176572230833_2190170473256452096_n.jpg