Vodafone - Countryside Gym
Old people in the countryside have a hard time in spring when agriculture works are resumed and they are all alone doing all the deeds. In order to give them a helping hand, Vodafone will launch a new kind of gym: The CountrySide Gym, aimed at people who want to get in shape for summer.
Each kind of "workout" available (the seeding workout, the digging workout etc.) at the gym will be coordinated by the elders.