AB_04744-5.jpg

NN - The Alternative

AB_04597.jpg
 

PROJECT: NN - The Alternative

AGENCY: Cheil Romania

PUBLISHED: January 2020

TEAM: ECD: Mihai Gongu // GCD: Roxana Nita // CW: Alexandru Iliescu // AD: Ana Tanasa

AWARDS:
Finalist - Financial Services @ Effie Awards

We positioned NN insurances as an alternative people could always rely on. We launched the campaign with a manifesto TVC where we celebrate the creativity of Romanians who manage to come up with all sorts of alternative solutions to any struggle they encounter.

TVC - Manifesto

The Alternative - Creative Reel

Key visuals

MACR9729_small_02.jpg